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24 Top Niki Lauda Quotes

Famous As: Former Formula One driver
Born On: February 22, 1949
Died On: May 20, 2019
Born In: Vienna, Austria
Founder / Co Founder: Lauda Air, Niki
Died At Age: 70
Niki Lauda was an Austrian former Formula One driver. He was thrice the F1 World Driver’s champion. He was the only driver to have been champion for both McLaren and Ferrari. He is also regarded by one of the most illustrious F1 drivers of all time. Born into a wealthy family in Austria, Lauda became a racing driver against his family’s will. In 1976, he came close to death when he got injured in a crash. However, he survived and recovered to be back on the track again within six weeks. We bring to you a collection of quotes by Niki Lauda, which have been excerpted from his interviews, public utterances, etc.
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Happiness is an enemy. It weakens you. Suddenly, you have something to lose.

Happiness is an enemy. It weakens you. Suddenly, you have something to lose.

Niki Lauda
My experience enables me to select the very best pilots in the market.

My experience enables me to select the very best pilots in the market.

Niki Lauda
Jean Todt's system will never succeed, not even with Michael Schumacher.

Jean Todt's system will never succeed, not even with Michael Schumacher.

Niki Lauda
In Germany air became generally accepted Berlin in this area. It operated with 45 airplanes within the Low Cost range from Germany, and is one the most successful carriers in Europe.

In Germany air became generally accepted Berlin in this area. It operated with 45 airplanes within the Low Cost range from Germany, and is one the most successful carriers in Europe.

Niki Lauda
I've been through a lot and I realise the future can't be controlled. I'm not worried. You can always learn to overcome difficulties.

I've been through a lot and I realise the future can't be controlled. I'm not worried. You can always learn to overcome difficulties.

Niki Lauda
I want to bring passengers on my airplanes to present to them my product.

I want to bring passengers on my airplanes to present to them my product.

Niki Lauda
I see myself as the mind of the business which takes care of every last detail; if you do not do this you cannot be fast enough.

I see myself as the mind of the business which takes care of every last detail; if you do not do this you cannot be fast enough.

Niki Lauda
I see myself as a classic middle market entrepreneur, and this is the role I fulfil.

I see myself as a classic middle market entrepreneur, and this is the role I fulfil.

Niki Lauda
I maintain that the maxim is still to be faster than the others.

I maintain that the maxim is still to be faster than the others.

Niki Lauda
I employ 20 people in Vienna. The other 130 coworkers are pilots and flight companions. The Overhead is limited with me. Reduces naturally the costs of my fliers.

I employ 20 people in Vienna. The other 130 coworkers are pilots and flight companions. The Overhead is limited with me. Reduces naturally the costs of my fliers.

Niki Lauda
I am someone who places great value on the detail. That was always the case, even in my days as a racing driver.

I am someone who places great value on the detail. That was always the case, even in my days as a racing driver.

Niki Lauda
I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal!

I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal!

Niki Lauda
I always go extreme ways.

I always go extreme ways.

Niki Lauda
Grey zones do not interest me at all.

Grey zones do not interest me at all.

Niki Lauda
Giving up is something a Lauda doesn't do.

Giving up is something a Lauda doesn't do.

Niki Lauda
From success, you learn absolutely nothing. From failure and setbacks conclusions can be drawn. That goes for your private life as well as your career.

From success, you learn absolutely nothing. From failure and setbacks conclusions can be drawn. That goes for your private life as well as your career.

Niki Lauda
Don't talk too much, be focused on the goal and achieve it.

Don't talk too much, be focused on the goal and achieve it.

Niki Lauda
Business is much less transparent than a win in a Grand Prix; in a race you drive over the finishing line first and you have won. In business it is different.

Business is much less transparent than a win in a Grand Prix; in a race you drive over the finishing line first and you have won. In business it is different.

Niki Lauda
Airlines go in the long run at the competition to reason. For the passenger the competition is good, because each competitor tries to undercut the other one.

Airlines go in the long run at the competition to reason. For the passenger the competition is good, because each competitor tries to undercut the other one.

Niki Lauda
A race isn't won until it's over.

A race isn't won until it's over.

Niki Lauda
A lot of people criticize Formula 1 as an unnecessary risk. But what would life be like if we only did what is necessary?

A lot of people criticize Formula 1 as an unnecessary risk. But what would life be like if we only did what is necessary?

Niki Lauda

I was not interested at all in Formula One when I left; I was very busy with my airline. But slowly I started missing the adrenaline rush and the driving of such fantastic cars at the limit. In reality this urge never disappears when you're a top driver, because I think we're a different breed of people, we need to take chances, we need to push ourselves to the limit all the time, that sort of thing. It stays with you, although you can kill it by losing motivation or other things in your life, but it never leaves you forever.

Niki Lauda

If you are for a long time at the top you've basically achieved everything you wanted to. Then the ball's breaking stuff starts to be too much: it's not what you do in the car, it's what you do outside the car - the press conferences, the interviews, the sponsorship commitments, the marketing appearances - that sadly go up to a level that the whole package, including the risks you take, the workload you do to get the car to work and for you to be quick in the races, it becomes too much.

Niki Lauda

It was the same with Schumacher: the need for the adrenaline rush, to push himself to the limit was always there. So without a Formula One car to race with he went on to do motorcycle racing and other stupid things, and obviously that wasn't enough to keep him happy, so he had a problem to sort out and returning to racing was his answer to the problem.

Niki Lauda